So it has come to this. It seems like society is now bending to the needs of millenials. McDonald's is no exception. They have turned to Snapchat to recruit new McWorkers amid record-low unemployment.
McDonald's Canada is the first company in Canada to use “Snapplications”, Snapchat's new hiring tool that allows applicants to begin the process of applying for a job.
On top of filling out a (short) job application, people interested in applying for McDonald's Canada via Snapchat will be prompted to record a 30-second video – complete with a custom, McDonald’s uniform filter.